GuestU will use the funding to invest in its product development and increase its customer base globally, having already signed 200 paying customers in 14 countries in the space of a few months.

Launched early this year by experienced travel entrepreneur Euclides Major, GuestU develops mobile apps for iOS and Android platforms with personalisation algorithms so hotels, guesthouses, short term rentals and hostels can create and customise their own concierge service, becoming more engaged with their guests and improving their experience in-destination, while also generating more revenue.

GuestU facilitates the process of app building through the provision of fully customisable apps with tailored, original content created by a team of editors and journalists. Customers can then manage the app without GuestU’s help, but still have easy access to a user-friendly support team. With 90% of tourists in the U.S. and Europe bringing their own devices, a pocket mobile concierge service is in high demand.

GuestU has already signed highly reputable hotels and apartment holidays across Europe, including The Taj in London, Queens Gate Hotel and Feels Like Home apartment rentals.

Euclides Major, founder of GuestU, said: “We wanted to create an app that would combine the personal experience of a hotelier concierge service with world-class cloud-based technology, and make it as simple for the customer as managing your facebook page; we believe GuestU does just that. Our recent funding will further grow the business, bringing our service to more hospitality businesses across Europe.”

Major continued “Our goal is to become the number one supplier of mobile technology and pocket concierge services to the hospitality trade in Europe and USA, and I am confident that our easy, quick and sophisticated platform combined with our strong team will get us there and beyond.”

GuestU’s simplicity is integral to the company’s success. Instead of relying upon expensive and time consuming coders and designers, GuestU simply launches the app with brand information and premium touristic content, and then passes the reins to the customer, who can easily manage and update the app as they see fit.